About

Richard is an executive leader in data, insight and analytics, create and managing high performing teams across the breadth of data, from data science to data management and governance as well as customer and data analytics, reporting, decisioning, testing and optimisation.

Starting life as a journalist, Richard has a passion and ability to help everyone clearly understand the value of data to them, to organisations, businesses and customers. And then an equal ability to transform the vision into reality and to get real value from data.

With a career at the BBC, Sky, mobile operator Three, Telefonica Digital, O2 and Movistar, Tesco, EE, BT, DAZN Group and as a consultant Richard has worked across global and UK companies, audiences and customers.

He has a proven background in improving customer conversions, enhancing user journeys and improving user satisfaction. He’s built teams from scratch, developed small, medium and large data organisations, brought in tool sets, data services and software and implemented them and, critically, shifted cultures in organisations to be more data and insight focused.

Linkedin: 

https://www.linkedin.com/in/richardptate/

Any opinions expressed here are my own.